The Sunflower Seeds

We are a full-service agency for authors to get their books Published and Marketed, specializing in book publishing and book marketing strategies to help you reach your target audience

We have a proven track record working with global & leading Indian publishers. Our books have been successfully placed with:

I’ve worked with The Sunflower Seeds and Preeti and they have an enterprising, solutions focused approach. My team and I are excited about this partnership.

Amish Tripathi

Author

Really appreciate the work you have done to take the message of “Winning in the Digital Age” to a wider audience.

Nitin Seth

CEO, Incedo, Author of Winning in the Digital Age which won the CK Prahalad Business Book of the Year and also became a national bestseller.

I’ve worked with The Sunflower Seeds for close to a year and their passion, commitment and holistic approach to books is what I love the most. It’s commendable that with their support we could achieve the national bestseller status for The Portrait of A Secret.

Tarun Mehrishi

Former COO-iOS Sports, Author- The Portrait of a Secret, debut book published by Penguin which is now being adapted into a film.

I have had a very rewarding experience working with The Sunflower Seeds and Preeti right from the development of the book to the marketing. Always enterprising and coming up with new ideas. Love the energy!

Shiv Singh

Executive Director, Indian Bank

We leverage a comprehensive marketing ecosystem that includes Media, Retail, E-commerce, Influencer promotion, and Book launches to create high-impact campaigns for your books.

Among Our Services

  • Branding & Platform building for Debut & Established authors.
  • National and regional media coverage (online, print and broadcast)
  • Influencer marketing
  • Amazon Marketing
  • National Book & Media Tours
  • Instagram Tours
  • Strategic marketing opportunities that extend beyond the book 
To provide a platform for all authors published and marketed by us, we offer a comprehensive range of our own platforms, including:

Podcasts

Literature Festivals

School Events

CONTACT US

Let’s discuss how we can collaborate and bring your vision to life. We’d love to explore the possibilities together!

The Sunflower Seeds is a literary consulting company that excels in book marketing. We will help your book achieve it’s best potential and help you gain recognition as an author through book publicity, book promotions and author brand building.

We live in a world where the written word holds unparalleled power, but faces fierce competition. With hundreds of new authors releasing new books daily, it takes hard work to stand out.

That's where we come in.

With over 30 years of experience in the literary world, our team has worked at every level of the industry. From esteemed publishing houses such as Oxford University Press and Penguin Random House India, to media giants like Times of India Online, POPXO, and Little Black Book, and even book retailers like Crossword, we bring a wealth of expertise to ensure your book’s success.

Navigating the journey from book development to publication can be overwhelming. Finding the right publisher in India, getting your book published, and then tackling retail marketing, publicity, and distribution is an exhausting process for any author. The time-consuming research and execution involved leaves little room to focus on writing or your next project.


That’s where we come in.

We are a literary consulting and book marketing company dedicated to making your book the next big sensation. Whether you’re seeking publication or already published, we help build your brand as an author and ensure your book becomes a household name.

We are the invisible force that brings manuscripts to life, transforming them into published works. Our team works tirelessly behind the scenes to establish authors and make their books widely accessible, ensuring they are easily available across bookstores for any reader looking to find them.

What we do and what we ensure:

Book marketing

Book marketing is a vast and daunting endeavour, but luckily we are experts. We are used to navigating through the vast sea of the literary world. We understand that each book is a unique universe and we will tailor make a marketing strategy for each book to perfectly showcase its brilliance.

Book publicity

We will ensure the book has a buzz around it even before it releases by making sure it’s covered by several popular forms of media, which we detail on below.

Press

We will ensure the book and the author are covered in the best newspapers, magazines and online platforms. From articles to features and interviews, we will ensure press coverage.

Retail marketing

With innovative strategies and activities undertaken to promote and sell a book within various retail outlets(bookstores, online retailers, and other relevant channels) we will ensure the visibility of the book across the marketplace and with promotions, ensure that is seems an appealing buy.

AMS Strategy

We will also manage the growth plan for the brand on Amazon which would include execution and strategic support for the following: Search campaigns, Display campaigns and Remarketing Ads

Book launch

A celebration of the launch of the book is a must and we will ensure the best possible event. It will be in theme with the book, with book discussion, a panel discussion if required, hi-profile attendees, contests if needed for engagement and proper press coverage.

Book tour

A book tour will help authors connect directly with their readers and other bibliophiles in person, rather than just over the internet or social media. This is absolutely essential to book publicity, a successful book release can kickstart the sales. We will ensure a multi-city tour with events across literary festivals and at the best bookstores.

Blogger activation

There are many book review blogs and websites and we will be sure to promote the book on those relevant to the book’s genre. This can provide valuable exposure to the right audience. Many avid readers follow such blogs to discover new books and authors as these reviewers feel closer to them than a big media house.

Influencer activation

We ensure the book is promoted by Bookstagrammers, BookTubers and other accounts that focus on books. They often have large followings of avid readers and can help create buzz around your book through reviews, book hauls, and other book-related content. They are now essential for book publicity.

Book Club promotion

Many people let their book club decide their next read and we ensure the book is covered by those book clubs with the right audience for the book

Screen adaptation

Books are but one medium of storytelling and we can help authors get their book to the big screen or on an OTT platform.

Author Brand management

Every book is but a reflection of its writer, and we believe that all authors charasmatic enough to be brands unto themselves. With our assistance, authors can transform from wordsmiths to brand ambassadors. We will help them manage their author personas, online presence and that connect with readers on a personal level, drawing them into the creator's world to foster a community of loyal fans.