The Sunflower Seeds

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Brand And Digital Activation

We work with clients as well as talent to conceptualise and execute authentic connections with their audience through well thought out integrated campaigns

Brand Level Initiatives

At a branding level we partner with brands for the following:

  • Defining the influencer marketing strategy (Micro, macro and nano)
  • Celebrity tie ups and engagement
  • PR strategy for the brand
  • On ground events and activations

Organic Growth

We work with the brand in defining the overall SEO strategy which involves the following:

  • Keyword research
  • Traffic growth projection from the channel
  • On-page strategy including new product recommendation
  • Off-page plan including blogger outreach campaigns

Content Support

We collaborate with the brand to manage the overall platform level content support and content creation strategy end to end for the platform. We have a dedicated team of writers who will manage the content strategy for the following

  • Blog section to build Top of the funnel audience
  • SEO Optimised content for product pages
  • Content requirements for homepage

Design Support

At a design level, we can help you manage the design requirement for the overall platform

  • Design strategy for performance campaigns
  • Pakshot strategy on product pages
  • A+ design and content plan on product pages
  • Off-page plan including blogger outreach campaigns

AMS Strategy

We will also manage the growth plan for the brand on Amazon which would include execution and strategic support for the following

  • Search campaigns
  • Display campaigns
  • Remarketing Ads

Backend Tech Operations

From a tech requirement perspective, we work towards introducing efficiency in the existing setup and launching new product ideas

  • Website tech maintenance
  • New implementations to improve shopping funnel
  • Implementations to improve conv rate to have direct impact on sales
  • Implementations to improve average order value
  • Other integrations to improve COD and Prepaid split on the channel

In addition to this, we can collaborate with you at a level of managing monthly sale events for the brand along with analysing its impact on sale value and gross margins.

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